DATA-DRIVEN
IMPACT
TURN YOUR DATA INTO ACTIONABLE INSIGHTS THAT PROVE YOUR IMPACT.
We help nonprofits measure outcomes, understand their donors, and make data-driven decisions that maximize mission impact. Stop guessing. Start knowing.
THE POWER OF EVIDENCE
Nonprofits operate in an increasingly data-driven world. Foundations want to see measurable outcomes. Major donors demand transparency. Board members need insights to guide strategy. Yet most nonprofits struggle to collect, analyze, and communicate their data effectively.
Nonprofit data analytics isn't about drowning in spreadsheets. It's about identifying the metrics that matter, building systems to track them reliably, and translating raw numbers into compelling stories of impact. When done right, data becomes your most powerful tool for fundraising, program improvement, and strategic decision-making.
MY GOAL IS TO MAKE DATA YOUR COMPETITIVE ADVANTAGE, NOT YOUR BURDEN.
MEASURE WHAT MATTERS
There's a critical difference between outputs and outcomes. Outputs are what you do—workshops held, meals served, people reached. Outcomes are what changes—skills gained, hunger reduced, lives transformed. Funders care about outcomes.
We help you design impact measurement frameworks that connect your activities to real-world change. This starts with defining clear Key Performance Indicators (KPIs) that align with your mission. Then we build systems to collect this data consistently—through surveys, CRM integration, program tracking tools, or custom solutions.
The result? You'll have compelling evidence of your impact at your fingertips. When a funder asks "What difference are you making?" you'll have data-backed answers. When you need to decide where to invest resources, you'll know which programs deliver the most impact per dollar. When it's time for your annual report, you'll have the numbers to tell a powerful story.
UNDERSTAND YOUR DONORS
Your donor database contains gold—patterns, insights, and opportunities hidden in plain sight. Donor analytics reveals who your most valuable supporters are, what motivates them to give, and how to keep them engaged.
DONOR SEGMENTATION
Not all donors are created equal. We segment your donors by giving capacity, engagement level, and relationship strength so you can tailor your approach to each group for maximum effectiveness.
RETENTION ANALYSIS
It costs 5-7x more to acquire a new donor than retain an existing one. We identify donors at risk of lapsing and create intervention strategies to keep them engaged with your mission.
LIFETIME VALUE MODELING
Which donor acquisition channels deliver the highest lifetime value? We analyze donor cohorts to show you which marketing investments generate the best long-term returns.
WHAT WE DO
Comprehensive data analytics services designed to measure impact and drive results.
IMPACT MEASUREMENT
Measure what matters. We help you define success metrics, establish baselines, track outcomes, and demonstrate concrete social impact to funders and stakeholders.
DONOR ANALYTICS
Understand your supporters. We analyze giving patterns, predict donor behavior, identify retention risks, and find opportunities to deepen relationships with your most valuable donors.
PROGRAM EVALUATION
Know what's working. We design evaluation frameworks, collect program data, analyze effectiveness, and provide insights that help you optimize your programs for maximum impact.
DATA VISUALIZATION
Tell your story with data. We create compelling dashboards and reports that translate complex data into clear, actionable insights for board members, staff, and funders.
CUSTOM DASHBOARDS
Real-time insights at your fingertips. We build custom analytics dashboards that aggregate data from multiple sources and provide instant visibility into your key metrics.
GRANT REPORTING
Streamline funder reporting. We set up systems that automatically collect the data your funders require and make it easy to generate reports that meet their specifications.
FREQUENTLY ASKED QUESTIONS
Real questions. Real answers.
Nonprofit data analytics is the practice of collecting, analyzing, and interpreting data to measure your organization's impact and make informed decisions. For nonprofits, this is critical because funders increasingly demand evidence of outcomes, not just outputs. When you can demonstrate concrete impact through data—lives changed, communities served, problems solved—you build credibility with donors, secure grants, and optimize your programs for maximum effectiveness.
Impact measurement goes beyond counting activities to measuring outcomes. We help you establish clear Key Performance Indicators (KPIs) tied to your mission, implement tracking systems to collect meaningful data, and create frameworks that connect your activities to real-world change. This includes donor retention rates, program participation metrics, beneficiary outcomes, and long-term impact indicators that tell the story of your work.
We work with the tools that fit your budget and technical capacity. This includes Google Analytics for website data, CRM analytics (Salesforce, HubSpot, Bloomerang), data visualization platforms like Tableau or Google Data Studio, and custom dashboards built specifically for your needs. We can also integrate multiple data sources to create a unified view of your organization's performance.
Absolutely. Many grants require detailed impact reporting with specific metrics and data formats. We help you set up tracking systems that automatically collect the data your funders require, create report templates that meet their specifications, and build dashboards that make it easy to pull reports on demand. This turns grant reporting from a painful scramble into a streamlined process.
Donor analytics reveals patterns in giving behavior that help you raise more money strategically. We analyze donor acquisition costs, lifetime value, retention rates, giving patterns, and segmentation to identify your most valuable supporters. We also build predictive models to identify donors at risk of lapsing and those likely to upgrade their gifts. This intelligence informs your fundraising strategy and helps you allocate resources effectively.
Not necessarily. While larger organizations benefit from in-house data teams, most nonprofits can't afford dedicated data staff. That's where we come in. We set up systems that make data collection and analysis easy, train your team to use these tools, and provide ongoing support as needed. We can be your on-demand data team, scaling up or down based on your needs and budget.
STOP FLYING
BLIND
Your data has the answers. Let's help you find them.