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How HVAC Owners Can Navigate the Next Few Months Amid the Iran Conflict

How HVAC Owners Can Navigate the Next Few Months Amid the Iran Conflict
June 22, 2025•Yeshaya Shapiro

Well, the US just struck Iranian nuclear sites – which may potentially lead to a full-out war. But what does this mean for the HVAC sector? At Yeshaya.dev, we’ve analyzed these developments closely to help you understand exactly how they might impact your business and, more importantly, how you can proactively navigate these challenges.

Here’s what you can expect and practical strategies to weather this storm effectively.

Understanding the Impact

The conflict in the Middle East has driven significant disruptions in global markets, particularly impacting commodities such as oil, metals, and refrigerants, all essential to HVAC operations. Here’s how:

Rising Fuel Costs

Since hostilities escalated, Brent crude oil prices have surged by nearly 18%, briefly crossing the $110 per barrel mark. According to Bloomberg’s market analysis, prolonged conflicts could push prices further, possibly up to $130 a barrel. Source: Bloomberg Markets

What does this mean for you?

  • Immediate increases in transportation costs.
  • Higher service vehicle operating expenses.

Increased Material Costs

Metals such as copper, aluminum, and steel are central to HVAC manufacturing. Recent U.S. tariffs on steel and aluminum imports have doubled to 50%, increasing raw material costs by an estimated 8–12%. Source: Reuters

Expect higher prices on:

  • HVAC units
  • Copper coils and line sets
  • Sheet metal and ducts

Refrigerant Shortages

The AIM Act continues its phasedown of HFC refrigerants, significantly tightening quotas. Honeywell recently applied a 42% surcharge on its new refrigerant R-454B, driving prices up dramatically. Source: EPA AIM Act

Anticipate:

  • Limited refrigerant availability
  • Higher costs for refrigerants, particularly R-410A and its alternatives

Labor Cost Pressure

The HVAC industry faces ongoing labor shortages, exacerbated by rising living costs. The U.S. Bureau of Labor Statistics reported approximately 42,500 open HVAC technician positions annually, creating upward pressure on wages. Source: U.S. Bureau of Labor Statistics

Be prepared for:

  • Increased technician wage demands
  • Competition for qualified labor
HVAC Professional Installing an outdoor unit

Practical Steps to Mitigate Impacts

Now that you know what’s at stake, here’s a clear strategy to mitigate these challenges:

1. Optimize Inventory Management

Identify your critical items—capacitors, refrigerant cylinders, TXVs, filters—and build a manageable buffer stock (around two months’ worth). This approach prevents downtime from shortages and insulates against short-term price spikes.

Action Items:

  • Audit your current inventory.
  • Place strategic bulk orders immediately.

2. Diversify Your Suppliers

Avoid dependency on a single distributor. Spread orders among multiple suppliers to protect against localized disruptions.

Action Items:

  • Establish relationships with at least one additional national and regional supplier.
  • Regularly update contact lists and terms to swiftly pivot in case of disruptions.

3. Implement Transparent Pricing

Clearly communicate pricing changes to customers. Introduce a “Fuel and Materials Adjustment” clause linked to reputable sources like the U.S. Department of Energy’s weekly diesel price index or ACHR News’ price trackers.

Action Items:

  • Create clear, customer-friendly explanatory materials.
  • Update your website and billing systems to reflect these adjustments transparently.

4. Adjust Your Sales Strategy

Given higher costs, many customers may delay large system replacements. Shift focus to smaller, profitable services such as maintenance and upgrades, emphasizing their energy-saving and reliability benefits.

Promote services like:

  • Preventative Maintenance Plans
  • Energy-efficient retrofits (smart thermostats, zoning upgrades)
  • System tune-ups and repairs

Action Items:

  • Update marketing materials to highlight these value-added services.
  • Offer financing options tailored to smaller upgrades.

5. Optimize Route Efficiency

Fuel expenses are increasingly significant. Consider route optimization software to cut down drive time and fuel consumption.

Action Items:

  • Evaluate route management software options (e.g., Jobber, Housecall Pro).
  • Implement GPS tracking and route analysis immediately.

6. Invest in Employee Retention

Recruiting and training new technicians is expensive and time-consuming. Invest in retaining current staff through clear pay structures, bonuses linked to efficiency, and ongoing training.

Action Items:

  • Schedule regular team meetings to discuss industry trends and internal measures.
  • Offer transparent communication on wage adjustments and efficiency-based incentives.

Strategic Customer Communication

How you communicate during turbulent times can greatly influence customer trust and satisfaction. Use clear, honest, and timely updates.

Example Communications:

  • Email updates: Clearly outline how market conditions affect pricing and service timelines, emphasizing transparency and commitment to fairness.
  • Website banners: Regular updates on price changes and the reasons behind them.
  • Educational blog posts: Explain the impacts of global events on local service costs, helping customers appreciate your openness and integrity.

Preparing for the Long-Term

This conflict, while severe, is unlikely to resolve quickly. It will continue to shape HVAC market dynamics for months or even longer. Your goal should be building resilience:

Foster Strong Supplier Relationships

Maintain good relationships with suppliers. Clear, regular communication helps ensure you’re among the first to receive updates and assistance during shortages.

Financial Resilience

Review your financial policies regularly. Keep liquidity high, monitor cash flow rigorously, and consider extending lines of credit as a buffer against unexpected costs.

Adaptability and Innovation

Stay flexible. Explore emerging technologies or practices that can enhance efficiency or reduce dependency on vulnerable supply chains. IoT-enabled diagnostics and remote monitoring tools, for example, can reduce unnecessary service visits.

Staying Informed

Timely information is crucial. Regularly monitor reputable sources for updates on market conditions and global developments:

  • U.S. Energy Information Administration – Fuel pricing and forecasts
  • EPA AIM Act – Refrigerant regulations
  • ACHR News – Industry-specific HVAC price changes and trends
  • Bloomberg Commodities – Global commodity price tracking

Conclusion

Navigating the current HVAC market turbulence requires informed action and strategic thinking. At Yeshaya.dev, we’re committed to equipping HVAC professionals with insights, strategies, and technology solutions that keep your business robust and thriving—even when global events introduce unpredictability.

Stay proactive, adaptable, and customer-focused. These practices not only help your business navigate immediate challenges but also build resilience and trust, positioning you for sustainable growth long after the current geopolitical storm passes.

For ongoing updates and further insights, stay connected with us at Yeshaya.dev. Together, we’ll keep your HVAC business strong and your customers confident, no matter what comes next.

TAGS

AIM Actcopper pricesductworkfuel pricesHVACHVAC industryHVAC marketingHVAC pricingHVAC strategyIran conflictR-410A

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